Label of the Month: LotM – March
March’s label of the month is inspired by an unbelievable discovery of cross-marketing techniques and the wine bottle. Say Hello to Hello Kitty wines. Pic can be found here. Our friends in Italy have released a Pinot Nero with licensed Sanrio labels featuring an angelic Hello Kitty and diabolic Hello Kitty. Interesting, what will those Italians think of next? Then, ridiculous meets the US federal TTB label approval process, which states that labels on alcoholic beverages may not target under-aged consumers including, but not limited to, cartoon graphics. So, if Hello Kitty is not...
Read MoreWomen of Wine – WoW I
For my first entry on the WoW – Women of Wine, I have chosen my mentor to be the Madame Veuve Clicquot. Madame Clicquot was born in 1777 Barbe-Nicole Ponsardin. She was married at 21 to François Clicquot whose businesses were involved in banking, wool trading, and Champagne. His untimely death six years after their marriage in 1805 left Barbe-Nicole une veuve, or a widow. Fortunately for the world of sparkling wine, Madame Clicquot successfully developed her husband’s Champagne business into the elite Champagne company that still bears her name today, Veuve Clicquot Ponsardin,...
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